Arch by 7th Key

Arch by 7th Key — Architecturally Distinctive Residences in Jumeirah Village Circle

TL;DR Snapshot

| Detail | Info | |---|---| | Project | Arch by 7th Key | | Location | Jumeirah Village Circle (JVC), Dubai | | Developer | 7th Key | | Status | Off-Plan | | Completion | Q2 2028 | | Unit Types | Studio, 1 Bedroom, 2 Bedroom | | Price Range | AED 1,412,408 – AED 4,178,948 | | Payment Plan | 20% / 40% / 40% | | Views | Community View |

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Opening a New Chapter in JVC — Arch by 7th Key

Arch by 7th Key is a signature residential development by 7th Key — a developer whose name evokes the act of unlocking — in Jumeirah Village Circle, offering studio, 1-bedroom, and 2-bedroom residences from AED 1.41M to AED 4.18M with a Q2 2028 completion target. The "Arch" concept is central to the building's identity: an architectural form that has defined human ambition in building since ancient Rome, representing both structural strength and the act of passing through — crossing a threshold into something new, better, and more deliberately designed than what came before.

For 7th Key, the Arch concept is a statement about the kind of residential experience they are creating in JVC — a building where the architectural identity is genuinely thought through, where the act of arriving home is designed to feel like passing through a threshold into a quality environment, and where every resident is given the "key" to a higher standard of urban living than the community's baseline product tier provides.

The 7th Key brand philosophy — unlocking quality, unlocking lifestyle, unlocking investment potential — aligns naturally with JVC's position as Dubai's most consistently high-performing residential investment community. By bringing a distinctive architectural concept to this market, 7th Key is betting that buyers who want JVC's investment fundamentals but also want to live in a building they are proud of will find Arch the right combination of community credentials and design ambition.

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Location Intelligence — JVC

JVC's established locational credentials — central Dubai positioning, excellent road access, improving community infrastructure, and consistent rental demand from the western Dubai employment corridor — apply fully to Arch by 7th Key. The Q2 2028 completion target delivers into a JVC that will be further along its community maturation trajectory, with more retail, better services, and a stronger community identity than today.

Proximity Table

| Destination | Distance / Time | |---|---| | Al Khail Road | ~3 min drive | | Sheikh Mohammed Bin Zayed Road | ~5 min drive | | Mall of the Emirates | ~12 min drive | | Dubai Marina | ~15 min drive | | Media City / Internet City | ~15 min drive | | Downtown Dubai | ~20 min drive | | Dubai International Airport | ~25 min drive | | Al Maktoum International Airport | ~20 min drive | | Dubai Miracle Garden | ~10 min drive | | Jumeirah Village Triangle | ~5 min drive |

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Unit Configuration & Pricing

Arch by 7th Key delivers a three-typology range across a price spectrum that positions the development at the premium end of JVC's off-plan market.

| Unit Type | Price Range | |---|---| | Studio | AED 1,412,408 – AED 2,000,000 | | 1 Bedroom | AED 2,000,000 – AED 3,000,000 | | 2 Bedroom | AED 3,000,000 – AED 4,178,948 |

The studio entry at AED 1.41M reflects 7th Key's premium positioning — a developer who has chosen to deliver quality over volume, with a specification tier and design ambition that is comfortably above the JVC median. For buyers who have seen the community's older and generic product and are actively seeking a building that stands for something specific, Arch's pricing premium is the cost of a more considered residential environment.

The 2-bedroom ceiling at AED 4.18M positions Arch's largest units in the genuinely luxury tier of JVC's 2BR market — a format for buyers who want the community's yield fundamentals in an environment of genuine architectural quality.

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The Arch Design Concept — Architecture as Identity

The arch form — one of the oldest and most structurally elegant shapes in architecture — informs every layer of the Arch by 7th Key design programme:

Building Entrance: The primary entrance is conceived as a genuine arch — a monumentally scaled threshold that frames the transition from the outside world into the building's interior environment. This entrance is designed to be experienced, not merely passed through.

Unit Doorways and Openings: Internal doorways within Arch residences echo the arch motif at domestic scale — creating a consistent architectural language that flows from the building facade through the lobby and into the individual residence.

Window Configuration: Arch-topped windows on the building's facade create a distinctive rhythmic profile that is visually identifiable from the JVC streetscape — allowing residents to locate their building immediately from a distance and creating a lasting architectural impression on the broader community.

Lobby Design: The lobby is designed with curved, arch-inspired ceiling forms, natural material surfaces, and an atmosphere of restrained grandeur that positions arriving home as a genuinely pleasurable daily ritual.

Interior Specification: Units within Arch feature the quality specifications expected of the premium JVC market tier: quality floor finishes, fully fitted kitchens with integrated appliances, contemporary bathroom suites with full-height tiling, and the central A/C that is non-negotiable for Dubai residential comfort.

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Amenities & Building Features

| Amenity | Detail | |---|---| | Gymnasium | Fully equipped fitness studio | | Shared Pool | Resident swimming pool | | Central A/C | Full building climate control | | CCTV Cameras | Comprehensive surveillance | | Covered Parking | Secure allocated parking | | Children's Play Area | Dedicated family recreational zone | | Grand Lobby | Arch-inspired building entrance experience |

The Lobby in Building feature — specifically called out in Arch's amenity description — reflects 7th Key's investment in the building's primary common space. A lobby that is designed as a genuine architectural statement rather than a functional corridor creates the first impression that sets resident and visitor expectations for everything that follows.

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Payment Plan

| Stage | Percentage | Milestone | |---|---|---| | Down Payment | 20% | On Booking | | During Construction | 40% | Construction Progress | | On Handover | 40% | Q2 2028 |

The standard 20/40/40 structure provides a transparent investment pathway from booking through to Q2 2028 handover. The 20% initial commitment — AED 282,000 to AED 836,000 depending on unit type — is the cost of securing an Arch by 7th Key unit before handover, with the remainder paying progressively through construction.

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Investment Case — Arch by 7th Key

Design differentiation premium: In JVC's maturing market, buildings with genuine architectural identity command rental premiums of 10–20% over generic comparable product. Arch's design commitment is a long-term asset that compounds with the community's own appreciation.

Q2 2028 delivery timing: The building delivers into a more developed JVC — with better retail, stronger community character, and potentially higher rental rates than today's market. Off-plan investors benefit from this community appreciation without incurring the wait period on a ready asset.

Lobby and design quality as tenant magnet: Tenants who choose premium JVC buildings are discerning about the physical environment. Arch's lobby experience and interior quality create genuine tenant preference that sustains occupancy and supports above-market rents.

7th Key developer vision: A developer who stakes their brand identity on the concept of "unlocking" quality is committed to delivering buildings that justify this positioning — a design-led developer philosophy that benefits investors through better long-term building management and community standards.

Yield Estimates — Arch by 7th Key (at Handover)

| Unit | Purchase Price | Est. Annual Rent | Gross Yield | |---|---|---|---| | Studio | AED 1,600,000 | AED 75,000 – AED 95,000 | 5.5% – 7% | | 1 Bedroom | AED 2,400,000 | AED 110,000 – AED 140,000 | 5.5% – 7% | | 2 Bedroom | AED 3,600,000 | AED 160,000 – AED 210,000 | 5% – 6.5% |

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Summary

Arch by 7th Key is a Q2 2028 off-plan residential development in JVC — studios to 2-bedroom apartments from AED 1.41M with a 20/40/40 payment plan, arch-inspired architecture, grand lobby, gym, pool, central A/C, covered parking, and children's play area. For buyers who want JVC's investment fundamentals in a building that makes an architectural statement and delivers a daily residential environment of genuine quality and distinctive character, Arch by 7th Key opens the door.